CONFERENCE “MY INNOVATION – MY INVENTION” HELD IN BELGRADE

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Organized by the Japanese Business Alliance (JBAS), on October 10, 2019, the conference “Innovation – My Revolution” was organized at the Faculty of Economics in Belgrade. The aim of the conference was to inform and prepare young academics for the challenges of an innovative, creative economy in a digital age that clears barriers, and gives an opportunity for personal and professional advancement that goes beyond national boundaries and material constraints.
In cooperation with Kaizen Institute and the Gecic Law Office, we presented the students of the Faculty of Economics our company’s work and innovation in the retail sector: LomoAR – Augmented Reality, an application for scanning and recognition of Lomography cameras. By using this application, customers can easily find out more relevant information related to the selected item by scanning the item via a mobile phone.
On this occasion, instead of printed presentation material we suggested the use of QR codes to download our digital presentation in PDF format, and this way draw attention to the preservation of the environment and our planet.

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